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When to Use Google vs. Facebook PPC Ads - Eric Sachs SEO

When to Use Google vs. Facebook PPC Ads

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Both Google pay-per-click ads (PPC) and Facebook Ads are powerful advertising platforms. When executed well, they can cater to nearly every type of business. In terms of paid channels, these two are the main contenders. Whether one platform is better than the other in delivering a solid return on investment continues to be a question […]

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6 Reasons Your Pay Per Click Campaigns Are Failing - Eric Sachs SEO

6 Reasons Your Pay Per Click Campaigns Are Failing

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Not getting the results you hoped for from your PPC campaigns? Seeing either little-to-no results or high costs per click? While it’s easy to blame the niche or the internet as a whole, the reality is most of the reasons you aren’t seeing a return on investment (ROI) are things you can control. I’ll help […]

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