When to Use Google vs. Facebook PPC Ads - Eric Sachs SEO

When to Use Google vs. Facebook PPC Ads

Both Google pay-per-click ads (PPC) and Facebook Ads are powerful advertising platforms. When executed well, they can cater to nearly every type of business. In terms of paid channels, these two are the main contenders. Whether one platform is better than the other in delivering a solid return on investment continues to be a question […]

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Using Facebook Ads to Enhance Direct Mail Campaigns - Eric Sachs SEO

Using Facebook Ads to Enhance Direct Mail Campaigns

Facebook Ads are an integral part of your online marketing strategy. They not only help build your community on the platform itself, but can help build traffic to your website, and advertise sales and other offers for brick and mortar businesses. Beyond integrating with other online channels such as email, you can use Facebook Ads […]

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